Felps Professional

Felps Professional is a Brazilian brand of hair cosmetics 

Felps Professional is a Brazilian cosmetics brand. Founded by two people from different fields: a hairdresser, salon owner with 15 years of experience in different salons in Sao Paulo, and a business manager who worked in big Brazilian companies in civil, financial and construction sectors. The two founders had an understanding, quality professional hair cosmetics could be offered to customers at a reasonable price. They began researching production processes and raw materials to bring this idea to life.

The name of the brand is based on 5 letters, 5 key messages. If you add them up, we get the name:

1. F - Fabrications.
2. E - Especiais.
3. L - Locoes.
4. P - Produtos.
5. S - Seperiores (High Status)

Birth of Keratin. Botox for hair and professional care

The first result of the collaboration of the two companions was the Felps Xrepair Bio Molecular therapeutic home care. The product had an immediate moisturizing and restorative effect on the hair, sold well and is still in demand by professionals. 

Then Felps Xcolor for colored curls and Felps Xintense for nourishing were born, and were also warmly received by the professionals, since they met their needs. Then the need arose to create unique and exclusive lines that would emphasize originality. We needed an idea that would make the brand stand out from the competition and that customers could buy felps and other professional hair products at a good price.

So appeared shampoo, conditioner, mask and hair oil, as well as Felps Marula - hyper-nourishing and cosmetics Felps Bamboo - moisturizing and growth. In getting feedback on Felps products and testing the features of the cosmetics, customers found out an interesting detail. It turned out that it is impossible to find cosmetics with similar characteristics and the same amazing effect in the same price range.

The trust that Felps Professional products gained was transformed into the development and production of straighteners. The first ones were Omega Zero and XBTX Okra hair keratin, in which the formula was later changed and this composition moved from the category of keratin to nanoplastic. The real hit among the straightening products were the products of the Brazilian Nuts line, which later became a separate sub-brand. The specialists, professionals and hairdressers liked this composition so much that it began to be sold in huge quantities. At the moment it is the best seller among Phelps keratin products. Because it has excellent straightening and restorative properties and is a versatile formulation. 

Distinguishing features of the company from its competitors

Today, the founders of the brand take great pride in being able to offer products for all hair types: from straight to curly curls, from blonde to auburn curls, always putting parameters such as:

• excellent quality
• reasonable price
• end customer satisfaction 
• customer retention

The big Felps team continues to develop and work with maximum responsibility and dedication, constantly striving to develop new products and improve existing products to always be one step ahead in the cosmetics market. 

Answering the questions about ourselves, the company says it like this. 

• Who we are? We are a company created by professionals with extensive experience in the field of hair aesthetics.
• Our mission. To offer quality and innovation in hair cosmetics worldwide.
• Our goal. To be present, available to consumers throughout Brazil and the international arena in 5 years.
• Our values:

Transparency. We do not hide anything, being sincere and confident in our actions and decisions;

Energy. As a source of transformation and constant search for new products and technologies;

Respect. We respect employees and all customers to build real trust and strong relationships.

Where can I buy Felps Professional products in Europe? 

Felps Professional cosmetics are presented in the European and Ukrainian market since 2017. The exclusive partner of the brand in Europe is the official website of Felps, the online store Brasil-Prof. In our store you can also buy Felps keratin, as well as hair straightening products from other cosmetic brands. Cosmetics for hair restoration are available at reasonable prices, and the quality of products is confirmed by the conclusion of the Sanitary Sanitary Regulations, which guarantees the safety of the products of this brand. The delivery is carried out in Warsaw, Kyiv, Rome, London, Budapest, Berlin, and all over EU and Ukraine by many transportation companies: Nova Posta, Ukrposhta, Justin, etc. With an order of 120 EUR - free delivery.